Times have changed, but your body hasn’t.
With the greatest respect… you were designed in the Stone Age. You are positively Palaeolithic, in mind and body – sorry to break it to you. We know, you’re different. You Yoga. You run. You meditate. You’re as fit as a bloody butcher’s dog. This is all great,…
With the greatest respect… you were designed in the Stone Age. You are positively Palaeolithic, in mind and body – sorry to break it to you. We know, you’re different. You Yoga. You run. You meditate. You’re as fit as a bloody butcher’s dog. This is all great, and it helps, but the problem isn’t you – it’s your environment.
Think about it. Cities evolve much faster than humans do – in the physical sense at least. And this means that we have been left behind. We are no longer compatible or adapted to the way we have to live in cities. Here, sleep is a wrestling match, often lost to the rumble of roadworks; we’re crammed onto tubes; advertised and beeped at throughout our day; which we started at 6am as part of our marathon strategy to outwork Shauna on the desk opposite; and, when it all gets too much our only weapon is a brief and often un-revitalising trip to the countryside.
Yes, there are consequences to living like this. Enter, ‘mismatch diseases’: Inflammatory ailments that occur because our bodies, inadequately adapted to the environments in which we now live, are knocked out of balance (aka homeostasis). Homeostasis is disrupted by infection or tissue damage, which can occur due to anything from sitting at your office desk for too long, to overworking, sleeping poorly or constant exposure to poor quality air (conditions prevalent in cities). Homeostasis control mechanisms are insufficient to maintain or restore homeostasis once it’s been lost. It is under these conditions that inflammatory control mechanisms are engaged in order to eliminate any harmful stimulus and to restore balance. In order to perform these functions, inflammatory control mechanisms alter the functional states of tissues and organs in a way that is usually detrimental to our health. (Read more about the endocannabinoid system here).
The silver lining? Around 70% of these issues are preventable and we have done our own research into how. Check out our 5 tips to naturally soothe inflammation- including advice from medical and nutritional experts that specialise in this field here.
At Aver our mission is to help you feel like you’re thriving in the city, not like you need to flee it at the end of every working week. This means finding achievable ways to optimise health and lifestyle so that city living becomes a breeze.
CBD: All your questions answered.
Milligrams, percentages, dosage, health claims – CBD is a space shrouded in miscommunication, false claims and indigestible scientific jargon. No one knows what to believe or who to listen to. With so many questions and so few clear answers, we’ve done our best to list everything you need to know before purchasing a CBD product, in plain English… NOTE: There’s quite a lot in here (we like to be thorough), so don’t feel bad if you don’t get through it all in one sitting. Better to bookmark the page and refer back whenever you have questions about CBD. What is CBD? CBD stands for cannabidiol, which is just one of over 100 identified cannabinoids found naturally in the Cannabis Sativa L.